Design the New Business

2011 ,    »  -   10 Comments
Ratings: 6.62/10 from 13 users.

Design the New BusinessDesign and business can no longer be thought of as distinct activities with individual goals.

Design the New Business is a film dedicated to investigating how designers and business people are working together in new ways to solve the wicked problems facing business today.

This documentary examines how they are joining forces by bringing together an international collection of design service providers, education experts and businesses that have incorporated design as a part of their core approach.

Design the New Business features inspiring case studies and insightful discussions, helping to illustrate the state of the relationship and how it needs to continue evolving to meet tomorrow's challenges.

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10 Comments / User Reviews

  1. chard01

    me so so stupid! what are these bleeding peoples waffling on about. watched all the way through got punchline, me i am so yesterday

  2. Mercenarry ForHire

    From the little i saw i would say, that there saying that normal marketing is starting to fail and they dont know what to do so the only choice is to just See and React.

    Im gona take a shower, im tired from work -.-

  3. Luis_castillo

    Very propositive, This video really stimulates you to think out of the box in the way of how to do business, how to create products and how to understand the market, the economy and the society in which we live.

  4. Fecioru Florin

    No. The only times when you can philosophize so much on a subject (without being able to boil it down to a few words) is when there is no real objective mechanic behind the said subject - just like talking about arts. I find this film as being annoying.

  5. Guest

    This is a great exemple of fresh young minds....who have the ability to grow our future in a much better direction than old farts with a tight tie around the neck.

  6. David Hawkins

    I think the increased productivity is great, the creative struggle is important, if only to advance technology for our own good.

    As soon as we drop the market system for a resource-based one we can really start getting productive.

  7. Mike


  8. asv

    good & business are not design & design thinking is the future...

  9. Alec Mowat

    Philosophy itself can create an objective. It expands and connects your neurons and develops new problem solving strategies and strategic planning for unknown negatives.
    It's very important that people discuss their philosophies, instead of being ignorant and ignoring the alternative view points. "Thinking out of the box" is one of my traits, I like to play devil's advocate on issues. When it comes to troubleshooting, I may not always have the best or the right answer, but I can rule out many other alternate possibilities.

  10. kaizen

    I like this point of view, it allows you to see both design and business from a different perspective

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