A Charged Business: The Future of Electric Transport

2019, Technology  -   9 Comments
7.70
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Ratings: 7.70/10 from 10 users.

The future of automotive transportation is still being written as the competition between manufacturers continues to escalate. We seem to be on the precipice of significant and widespread change and innovation in the industry, but where the chips will ultimately fall is anyone's guess. A Charged Business: The Future of Electric Transport dissects the challenges of shaping the next evolution in driving.

The phenomenon that is Elon Musk, and his flagship Tesla enterprise, informs much of the film's content. After enjoying enormous early success and acclaim, Tesla has come under increased scrutiny. Desperate to meet consumer demand for more affordable vehicles that travel at greater distances without the need for a recharge, the company is now enduring criticism for electronic defects, production snags, and punishing working conditions for their employee base. Meanwhile, the world's other major car manufacturers are hoping to capitalize on Tesla's structural cracks by rushing their own innovations into production.

The filmmakers travel From Barcelona to Silicon Valley in search of Tesla's most aggressive competition. Porsche seems to be the likeliest candidate to overthrow Musk's groundbreaking work from its lofty perch. The film provides a sneak peek into their latest top-secret production model. Admittedly, the acclaimed automaker still hasn't achieved the quality and performance of comparable Tesla models. But their reputation, solid organizational structure, and reliance on similar German technologies might ultimately ensure them victory in the long run.

The film features insights from a corporate representative who praises Musk's desire to redefine transportation both here on Earth and in the farthest reaches of our galaxy, including his initiatives for a lightning-speed rail system and interplanetary spacecraft. On the other end of the equation, we hear from a disgruntled ex-employee of Tesla, a whistleblower who breaks down a series of flaws in their designs, assembly lines and corporate culture.

Will this behind-the-scenes chaos ultimately result in a car of tomorrow that the whole world can embrace? Which players will achieve the glory, and which might suffer financial ruin in the process? A Charged Business: The Future of Electric Transport provides an enthusiastic and informative glimpse into our potential future on the road.

Directed by: Stefan Tiyavorabun

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9 Comments / User Reviews

  1. Carlos

    Pretty good, bad quality but yeah. Tesla's been called out a lot on questionable business practices in the treatment of it's employees.

  2. Terry West

    This video is clearly an arrow from a German quiver aimed at Tesla's heart but we are all hoping the bow doesn't cost as much as the arrow or they are finished from the start!

    1. MacGuy

      Very pro-German documentary, tried hard to put Testla in a negative light. One big problem the German and other evehicle countries have is there is nothing equivalent yet to the Tesla Supercharger network which is growing weekly in multiple countries. They showed one guy talking about Porche 300kW charging but Tesla is already into that with at least 350kW charging stations already on the way and a software driven pre-heated battery capability to aid high speed charging. Some of this high speed charging is also s/w driven and can be directed via Tesla via auto upgrades to both the station as well as the car. Cool, I'm looking at the model Y next year.

  3. Kris

    This documentary criticizes Elon for taking medication to help with sleep and "seemingly" to smoke Marijuana with the popular Joe Rogan (1 weak toke). Are you kidding? The smear is transparent. Therefore I question the agenda of the makers of this documentary.

  4. User 1

    How many of those electric car startups going to get me to Mars?

  5. Larry Faso

    If coal-fired energy plants are re-charging these electric cars, what has been gained?

    1. David

      Nothing but there are over 450 nuclear reactors in the world that produce electricity pretty much carbon free once they have been built.

    2. MacGuy

      California has set a goal to go all alternative energy by 2045 for electricity. In fact I have a few acres I lease to a wind farm in Kern County CA.

    3. Ryan Ploeger

      I would imagine one or a few centralized coal fired power plants are much more efficient at extrapolating energy out per unit than having hundreds of thousands of individual small power plants producing their own power. The power of mass production.